10 Tasks an Instagram Virtual Assistant Can Do to Gain Traffic

Aug 2, 2022

10 Tasks to Delegate to an Instagram Virtual Assistant header

Instagram is a powerful platform with over 1.2 billion active users worldwide. It's a platform where anyone can share photos and stories and connect with friends and family worldwide. Users can be found in almost every demographic. Businesses can connect with new customers on Instagram.

However, many businesses are not taking full advantage of this platform. They may not have the time or resources to invest in social media marketing, or they may not know where to start. This is where an Instagram virtual assistant can be a valuable asset.

What is an Instagram Virtual Assistant?

An Instagram virtual assistant is someone who manages an Instagram account on behalf of a business or an individual. Daily duties include posting content, engaging with followers, and analyzing data. The goal is to help companies grow their platform reach and engagement.

If you don't already have an Instagram account, creating one is simple and only takes a few minutes. You'll need to provide some basic information about yourself and your business. Your Instagram Virtual Assistant can do this for you.

The Benefits of Having an Instagram Virtual Assistant

There are many benefits of having an Instagram virtual assistant. Perhaps the most obvious is that it frees up your time so that you can focus on other aspects of your business. It can also be a cost-effective way to outsource your social media marketing.

Another benefit is that an experienced Instagram Virtual Assistant will have knowledge of the platform and how to use it effectively. They will know the best times to post, how to use hashtags, and which filters will produce the best results.

Finally, an Instagram Virtual Assistant can provide valuable insights into your target market. They can help you understand what type of content is resonating with your audience and what isn't. This can be invaluable information to help you refine your marketing strategy.

Weekly Schedule of an Instagram VA

Here is a sample of a weekly schedule for an Instagram VA. Of course, it can be modified to cater to your business needs.

instagram virtual assistant sample weekly schedule

10 Tasks Your Instagram Virtual Assistant Can Effectively Do

There are many tasks that your Instagram Virtual Assistant can do to help you grow your business. Here are 10 of the most effective ones:

1. Posting Content

One of your Instagram Virtual Assistant's most essential tasks is posting high-quality content regularly. They will choose images and write captions that align with your brand voice and identity.

If you are in the real estate industry, your Instagram Virtual Assistant might post images of beautiful homes with captions highlighting each property's features and benefits.

However, you have to ensure all the images are original, or you have permission to use them. You don't want to get in trouble for copyright infringement.

2. Engaging With Other Users

Your Instagram Virtual Assistant can help you grow your following by engaging with potential customers. They will like and comment on other users' posts, follow relevant accounts, and join in on conversations.

A significant feature of Instagram is the verified badge. This blue badge lets people know that an account is an authentic page for a business or public figure. To get this badge, your Instagram Virtual Assistant can submit a request on your behalf. They will need verification information, such as a business email address or website URL.

When engaging with other users, this blue badge can help you gain their trust and interest.

3. Researching Relevant Hashtags

Your Instagram Virtual Assistant can help you grow your reach by researching and using relevant hashtags. Hashtags are a powerful way to connect with people who are interested in your industry but don't yet follow you.

For example, let's say you sell skincare products. Some relevant hashtags your Instagram Virtual Assistant might use are:


Your Instagram Virtual Assistant can also use hashtag research tools like Hashtagify to find popular and trending hashtags.

4. Analyzing Analytics

Your Instagram Virtual Assistant can track your page growth and performance by analyzing your Instagram analytics. They will keep an eye on your number of followers, engagement rate, reach, and impressions.

This data will help you understand what's working well and where there is room for improvement. It can also give you valuable insights into your target market.

For example, you might notice that your posts receive the most engagement when they feature images of people. This could indicate that your target market is interested in personal connections.

Your Instagram Virtual Assistant can use this information to help you create more targeted and compelling content.

5. Reporting Progress

Your Instagram Virtual Assistant should report progress regularly. This will help you track your page growth and ensure it meets your expectations.

The report should include data from your analytics, insights, and observations from the engagement with other users. Additionally, your Instagram VA should include leads and sales generated from Instagram.

This report will help you understand your Instagram account’s return on investment (ROI) and whether it's worth continuing to invest in it.

6. Creating Graphics

Your Instagram Virtual Assistant can help you create attractive graphics that capture attention and convey your message. They can choose images, fonts, and colors that align with your brand identity. 

Some of the graphics your Instagram Virtual Assistant could create include:

  • Posts
  • Banners
  • Highlights
  • Stories

7. Brainstorming New Content Ideas

Your Instagram Virtual Assistant can help you develop new content ideas to capture attention and engage your followers. They can research what's trending in your industry, what's popular on Instagram, and what content performs well for you.

Some content ideas your Instagram Virtual Assistant might suggest include:

  • Product reviews
  • Instructional videos
  • How-to posts
  • Q&As
  • Contests and giveaways

Usually, an online meeting with your VA  is generally enough to develop new content ideas. But if you're ever feeling stuck, they can help jumpstart your creativity.

8. Creating Engaging Captions

Your Instagram Virtual Assistant can help you write eye-catching and engaging captions for your posts. They will consider what would capture attention and encourage people to read more.

Some tips your Instagram Virtual Assistant might use include:

  • Using emojis
  • Asking questions
  • Using hashtags
  • Tag other users
  • Starting with a strong opening line

Attractive captions can help increase your reach and engagement rate. Additionally, they can also help you build relationships with other users.

9. Maintaining A Content Calendar

Your Instagram Virtual Assistant can help you keep track of your content by maintaining a content calendar. This would ensure that your posts are consistent and spaced out evenly.

Your content calendar should include each post's date, time, caption, hashtags, and other relevant information. Additionally, it's helpful to have a folder of images organized so you can easily find what you're looking for.

Having a content calendar will help you save time and stay organized as well as help your Instagram Virtual Assistant plan their workflow.

 Maintaining a content calendar will also help your VA schedule future posts to keep your Instagram feed active even outside your business hours.

10. Collaborating With Other Influencers Or Brands

Your Instagram Virtual Assistant can help you collaborate with other influencers or brands. That way helps you increase your reach and engagement rate.

Some ways your Instagram Virtual Assistant might collaborate with others include:

  • Organizing giveaways
  • Doing shoutouts
  • Creating joint content
  • Mentioning or tagging other brands

Collaborating with others can help you tap into new audiences and build relationships. Additionally, it can also help you generate leads and sales.

instagram virtual assistant tasks

Expanding Your Business with an Instagram Virtual Assistant

Hiring an Instagram Virtual Assistant can help you save time and grow your business. You can focus on other areas of your business by delegating tasks to them.

Take your business to the next level. With an Instagram Virtual Assistant, you can do it without breaking the bank. You can save thousands of dollars when you outsource your VA from Virtudesk

Yes, having an Instagram Virtual Assistant will make things easier for you - even targeting two birds simultaneously - increasing your online presence and generating leads. If you want to know more about how you can leverage having an Instagram VA, please fill out this form, and one of our Consultants will get in touch with you.

Recent Posts

7 Tasks A Customer Service Virtual Assistant Can Do To Uplift Your Business' Customer Care

10 Virtual Call Center Software To Improve Your Business

How to Start a Virtual Call Center that Transforms Your Business Growth

10 Powerful Instagram Lead Generation Strategies That Will Boost Your Business

Let’s Get Started

Meet our Most Trusted

Partners & Clients

Rick’s photo

Rick Garza

Bright and Early Productions

I’ll rate Virtudesk 5/5. My experience with Virtudesk was fantastic. I like your follow-ups and consistency is very refreshing and it makes me feel very confident in hiring Virtudesk.

Misti’s photo

Misti Bruton

AVO Realty

We hired a VA because we needed help on recruiting for agents and I am very satisfied with my Virtual Assistant. The experience with Virtudesk is really good and I am really really happy.

John’s photo

John Rainville


One of the reasons why we hire a Virtual Assistant is because a VA can’t walk out my door and take my business. Second, the cost value and the third is, we just had a super well qualified hardworking admin – I am very satisfied with my VA. We are also constantly getting follow-ups to ensure that we are very satisfied.